The article draws on International Relations theorizing of different logics of social action to provide yet another conceptual interpretation of the dynamics of EU‒Russia relations before the deepest crisis started in 2022. The research concentrates on the logics of habit, arguing and affective action. Logics precluding changes in EU‒Russia relations are illustrated by foreign policy moves and perceptions of both sides pre-2022 crisis. According to the logic of arguing, Russia refuted the EU’s claim to have the better argument, while the EU did not accept Russia’s self-attributed status of a country belonging to the Western lifeworld with shared political culture and did not take Russian arguments as genuine. Consequently, in the logic of affective action, Russian authorities got frustrated and angry because of the EU’s denial of an important Russian affectual need for belonging. The habits of mutual distrust and the incompatibility of mutual perceptions lead to the routinization of the conflict that is very difficult if not impossible to overcome